GinRosa Apertivo

Dating back to 1885, GinRosa was developed by an important female philanthropist who managed a well-known bar on Piazza San Babila.

The name "GinRosa" was given by Annunciata Bourne who had a female sensibility and wanted to differentiate from the "red Campari". In 1910, bitters was added as an ingredient and in 1930 the formula that gave birth to the current aperitif was brought to completion with the infusion of selected herbs and distillate of juniper berries.

GinRosa comes from an infusion of selected herbs and distilled juniper berries. It is the flagship product for all those looking for a special style, way beyond the passing fashions - an all-Italian product that carries the history of Milan, Italy - it's myths and traditions in its unmistakable flavor. This is an all natural aperitivo, no artificial coloring or flavoring like Campari or Aperol.

Serve chilled, shaken, with an orange peel, in harmony with its aromatic essences. Also great for making Negroni's and Boulevardiers (with Shady Mile Bourbon of course)!